Raspberry Swirl Brioche Loaf (Sweet, Buttery & Perfect for Holidays)

If you’re looking for a show-stopping, bakery-style treat that’s worth every minute of effort, this Raspberry Swirl Brioche Loaf is it. Buttery, rich brioche dough is filled with vibrant raspberry preserves and twisted into a stunning swirl that looks as incredible as it tastes. Finished with a bright lemon glaze, this festive loaf is soft, sweet, and ideal for holiday brunches, dessert tables, or a cozy weekend baking project. Don’t let the prep time scare you—it’s surprisingly beginner-friendly and absolutely rewarding. Whether you serve it for Christmas morning or gift it to a neighbor, this raspberry brioche will steal the show.

Why You’ll Love This Recipe

  • Visually stunning: The marbled swirl makes it look bakery-worthy.
  • Flavorful and balanced: Sweet raspberry jam + tangy lemon glaze = perfection.
  • Soft and buttery: Classic brioche texture that melts in your mouth.
  • Festive and versatile: Great for holidays, brunch, or gifting.
  • Make-ahead friendly: Dough can be prepared the night before.

Ingredients You’ll Need

For the Brioche Dough

  • 3 ¼ cups all-purpose flour: Scoop and level for accuracy.
  • 1 packet (2 ¼ tsp) active dry yeast: Make sure it’s fresh for proper rise.
  • ¼ cup granulated sugar: Just enough to sweeten the dough.
  • ½ tsp salt: Enhances flavor and balances sweetness.
  • ½ cup warm milk (about 110°F): Activates the yeast; avoid overheating.
  • 4 tbsp unsalted butter, softened: Adds richness and softness.
  • 2 large eggs, at room temperature: Helps bind and enrich the dough.
  • 1 tsp vanilla extract: For depth of flavor.
  • 1 tsp lemon zest (optional): Adds brightness that complements the raspberry.

For the Filling

  • 1 cup raspberry preserves or jam: Use seedless for a smoother texture if preferred.
  • 1 tbsp cornstarch: Helps thicken the jam to prevent sogginess.
  • 2 tbsp water: To mix with cornstarch for a quick slurry.

For Finishing

  • 1 tbsp butter, melted: For brushing before baking to enhance browning.

For the Glaze

  • ¾ cup powdered sugar: For a smooth, sweet glaze.
  • 1–2 tbsp lemon juice: Adds tang and brightness.
  • 1 tbsp milk or cream: Balances the acidity and smooths the glaze.

How to Make Raspberry Swirl Brioche Loaf

Step 1: Make the Dough

  1. In a large mixing bowl, combine warm milk, sugar, and yeast. Let sit for 5–10 minutes until foamy.
  2. Add eggs, softened butter, vanilla extract, lemon zest (if using), salt, and flour. Mix until a shaggy dough forms.
  3. Knead on a floured surface or with a dough hook for 8–10 minutes until smooth and elastic.
  4. Transfer to a greased bowl, cover, and let rise in a warm place for 1.5–2 hours, or until doubled in size.

Step 2: Prepare the Filling

  1. In a small saucepan, combine raspberry preserves with a slurry made of cornstarch and water.
  2. Heat over medium until bubbling and slightly thickened, about 3–5 minutes. Cool before using.

Step 3: Shape the Loaf

  1. Punch down the dough and roll it into a 9×15-inch rectangle on a lightly floured surface.
  2. Spread the cooled raspberry filling evenly over the dough, leaving a ½-inch border.
  3. Roll the dough tightly into a log from the long side. Slice it lengthwise down the middle to expose the swirl.
  4. Twist the two halves together, cut sides facing up, then place in a greased 9×5-inch loaf pan.
  5. Cover loosely and let rise again for 45–60 minutes until puffy.

Step 4: Bake and Glaze

  1. Preheat the oven to 350°F (175°C). Brush the loaf with melted butter.
  2. Bake for 35–40 minutes, tenting with foil at the 25-minute mark if browning too quickly.
  3. Cool in the pan for 10 minutes, then transfer to a wire rack.
  4. Whisk together powdered sugar, lemon juice, and milk for the glaze. Drizzle over the cooled loaf.

Recipe Tips & Tricks

  • Let the dough fully rise—don’t rush it. A warm oven with the light on makes a great proofing spot.
  • Thicken the jam! If it’s too runny, it will leak and make the dough soggy.
  • Don’t overfill the loaf—use just enough jam to swirl without making a mess.
  • For a shiny top, brush with an egg wash before baking instead of butter.

Recipe Variations & Substitutions

  • Different jam flavors: Try strawberry, blueberry, or apricot preserves.
  • Dairy-free: Use plant-based butter and milk alternatives in the dough and glaze.
  • Nutty twist: Add crushed pistachios or almonds to the filling for extra crunch.
  • No lemon zest? Substitute with orange zest or omit entirely.

Serving Suggestions

  • For brunch: Serve warm slices with tea or coffee and fresh fruit.
  • For dessert: Add a scoop of vanilla ice cream or a dollop of whipped cream.
  • Holiday idea: Wrap in parchment and twine for a beautiful edible gift.

Storage, Freezing, & Reheating Instructions

  • Storage: Keep covered at room temperature for up to 2 days or refrigerate for 4–5 days.
  • Freezing: Wrap tightly in plastic and foil; freeze for up to 2 months.
  • Reheating: Warm individual slices in the microwave for 10–15 seconds or toast lightly.

Recipe FAQs

Can I make the dough ahead of time?

Yes! Prepare the dough through the first rise, then refrigerate overnight. Bring to room temp before rolling out.

What type of raspberry jam works best?

Use thick, high-quality preserves or jam. If using homemade or thinner varieties, be sure to thicken with cornstarch.

Can I use instant yeast?

Yes, just skip the proofing step and mix it directly with the dry ingredients.

Why is my loaf leaking filling?

Overfilling or not thickening the jam properly can cause leaking. Be sure to leave a border and roll tightly.

Can I use this dough for rolls?

Absolutely! Slice the filled log into spirals and bake in a muffin tin or pie dish for raspberry swirl rolls.

Closing Thoughts

There’s something magical about baking from scratch—especially when the result is as beautiful and delicious as this Raspberry Swirl Brioche Loaf. It’s a perfect balance of rich, buttery bread and fruity sweetness, making it ideal for both everyday enjoyment and special celebrations. If you give this recipe a try, be sure to leave a comment and star rating below, pin it on Pinterest for later, and check out our best holiday baking recipes for more seasonal inspiration!

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